Project overview
BrightPath Education — EdTech · K-12 Tutoring. Programmatic SEO across state + subject combinations, plus a Lead Gen engine that fills tutor slots automatically.
The challenge described in the source
BrightPath had a great tutor network but no online funnel. Every enrollment came through partner referrals.
The published approach
220 city+subject landing pages, structured data for EducationalOrganization + Course, HubSpot-driven parent lead capture with SMS follow-up.
Source-reported outcomes
Enrollments / mo: 1,140: +412%; Organic pages ranking: 1,890: New channel; Parent lead cost: $14: -82%; Tutor utilization: 94%: +58pp
Services and delivery context
website-design, seo, lead-generation, email-marketing. Source timeframe: 10 months. Source-listed tools: Next.js, HubSpot, Twilio, Ahrefs, Segment.
About the evidence
Republished from an owner-supplied project record. Outcomes and baseline figures are attributed to that source, not an independent audit or a promise of future results. Service delivery and measurement periods may differ. No new local-office claim, client endorsement, certified status or measured result has been added.
Plan a comparable project
Describe your audience, current platform and desired customer action. We will agree the deliverables, responsibilities, package currency, language requirements and success measures for your own project.
Are these outcomes guaranteed for a new project?
No. These are the outcomes reported in the original project record. Results depend on starting position, scope, measurement method and market conditions.
Where does this case study come from?
It was republished from the owner-provided source at https://websitedesigncompany.lovable.app/portfolio/brightpath-education on 2026-10-22.
Can I request a similar project?
Yes. Share your goals and current setup so we can recommend a scope and confirm the timeline, language, fees and acceptance criteria.