Project overview
FinanceWise App — Finance. New York, NY, USA
The challenge described in the source
FinanceWise, a fintech startup, had zero brand awareness and their website didn't rank for any financial keywords. Trust was a major barrier — visitors didn't convert because the site looked unprofessional.
The published approach
We built a trust-first website with E-E-A-T signals, financial schema markup, educational content hub, comparison pages (GEO strategy), and a conversion-optimized onboarding flow. We also implemented AEO content for AI answer engines.
Source-reported outcomes
FinanceWise now ranks top 5 for 60+ financial keywords, gets cited by AI engines for finance queries, and their sign-up conversion rate increased from 1.8% to 8.4%. Monthly sign-ups grew 420%. Keyword Rankings: 60+: top 5 positions; Sign-up Rate: 8.4%: from 1.8%; Monthly Sign-ups: +420%: 6-month growth; AI Citations: Featured: ChatGPT & Gemini
Services and delivery context
Website Design, SEO Services, AEO Optimization, Content Strategy. Source timeframe: 10 weeks. Source-listed tools: Next.js 14, TypeScript, Tailwind CSS, Framer Motion, Supabase.
About the evidence
Republished from an owner-supplied project record. Outcomes and baseline figures are attributed to that source, not an independent audit or a promise of future results. Service delivery and measurement periods may differ. No new local-office claim, client endorsement, certified status or measured result has been added.
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Are these outcomes guaranteed for a new project?
No. These are the outcomes reported in the original project record. Results depend on starting position, scope, measurement method and market conditions.
Where does this case study come from?
It was republished from the owner-provided source at https://websitedesigncompany.base44.app/ on 2026-10-22.
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